If i own a stock/mutual fund that pays out dividends and/or capitol gains can i avoid paying taxes on them by?

putting the capitol gains/dividend payment directly into a tax deffered IRA....i read an article on page 14 of money magazine june edition that said you can avoid taxes by using the ira to hold funds that pay D/CG but what if i have the fund or stock that pays them just set up not for retirement purposes i only immediatly put the gains and dividends into the ira